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Transparenzregister der Europäischen Union Eutr 10.10.2026 Transparenzregister der Europäischen Union
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Mars Incorporated
Registration ID: 99937329074-65 Registration Date: 2012-07-02 Last Update Date: 2026-10-08 Entity Form: Incorporated Family of Companies (privately owned) Website: http://www.mars.com Registration Category: Companies & groups
Contact Information
Head Office: Address: Elm Street, 6885, 22101-3810 McLean, UNITED STATES Phone: +1 7038214900
EU Office: Address: Kleine Kloosterstraat 6, 1932 Sint Stevens Woluwe, BELGIUM Phone: +32 27127222
Goals & Interests
For more than a century, Mars, Incorporated, has been driven by the belief that the world we want tomorrow starts with how we do business today. This idea is at the center of who we have always been as a global, family-owned business. Today, Mars is transforming, innovating and evolving in ways that affirm our commitment to making a positive impact on the world around us. Across our diverse and expanding portfolio of confectionery, food, and pet care products and services, we employ 140,000 dedicated Associates who are all moving in the same direction: forward. With $45 billion in annual sales, we produce some of the world's best-loved brands, including DOVE®, EXTRA®, M&M's®, MILKY WAY®, SNICKERS®, TWIX®, ORBIT®, PEDIGREE®, ROYAL CANIN®, SKITTLES®, BEN'S ORIGINAL™, WHISKAS®, COCOAVIA®, and 5™; and take care of half of the world's pets through our nutrition, health and services businesses, including AniCura, Banfield Pet Hospitals™, BluePearl®, Linnaeus, and VCA™.
Levels of Interest: global
EU Legislative Proposals of Interest:
- Circular Economy
- International trade
- Supply chain transparency
- Corporate Governance
- Unfair trading practices
- Corporate taxation
- Sustainable food systems
- Food safety (contaminant additives)
- Nutrition labelling
- Health and Nutrition
- Dual quality
- New technologies in food
- Pet food related legislation
- Consumer protection, Packaging (recycling, design, etc.).
Communication Activities:
- Website: www.mars.com
- https://www.mars.com/about/policies-and-practices
- https://www.linkedin.com/company/mars/
Interests:
- Agriculture and rural development
- Business and industry
- Climate action
- Competition
- Consumers
- Culture and media
- Customs
- Digital economy and society
- Economy, finance and the euro
- Education and training
- Employment and social affairs
- Energy
- Environment
- External relations
- Food safety
- Foreign affairs and security policy
- Fraud prevention
- International co-operation and development
- Justice and fundamental rights
- Maritime affairs and fisheries
- Public health
- Research and innovation
- Single market
- Taxation
- Trade
Membership & Structure
- Interest Represented: Promotes their own interests or the collective interests of their members
- Organisation Memberships: AIM AmCham EU CAOBISCO CEREAL CIUS EFDC EUFIC EU Pledge European Food Forum (EFF) European Snacking Association EUROPEN FEDIAF Flexible Packaging Initiative FoodDrinkEurope International Sweeteners Association World Federation of Advertisers (WFA)
Staffing
- Members (75%): 4
- Members (FTE): 3.0
- Additional Information: Four Mars associates directly involved in the activities described under heading 9. In addition, other persons belonging to Mars in various EU member states may be involved in the same activities at local level, depending on the issue under discussion.
- EP Accredited Number: 0
Financial Data
Closed Year (2025-01-01 to 2025-12-01):
- Total Costs: €800,000 - €899,999
- Intermediaries:
- Fleishman-Hillard: <€10,000
- Edelman Public Relations Worldwide: €50,000 - €99,999
- Teneo Brussels: €200,000 - €299,999
Current Year:
- Intermediaries: Teneo Brussels
Die Bekanntmachung bezieht sich auf einen vergangenen Zeitpunkt, und spiegelt nicht notwendigerweise den heutigen Stand wider. Der letzte verfügbare Stand wird auf folgender Seite wiedergegeben: Mars Inc., McLean, USA.